TEAM & ROLE

ARRP Product Team:
Senior UX Designer

INITIATIVES

.com & mdot to Responsive
Pattern Library
Design Thinking Sessions
Improve SCRUM Process

PROJECTS

ARRP (Authenticated Responsive Redesign Project)
Phase 1 - Initial Release
Phase 2 - Vision/Future Release

Research

Customer Service Call-log analysis
Analytics Review
Guerilla Testing in Cafeteria
Baseline Usability Lab Testing
Affinity Diagramming
Competitive Analysis (BCBS)

ACTIVITIES & DELIVERABLES

Wireframes
Prototypes
Sketch Sessions
Journey Mapping

Authenticated Site Redesign

New branding & style guide, creation of design system/front-end components, and optimization of the current authenticated experience.

Baseline Usability Test of new components: http://7m14i9.axshare.com/